Choose SiteManage Sites.

The Manage Sites window appears.

Click New and then select Site from the pop-up menu.

The Site Definition window appears. Make sure the Basic tab is selected (see Figure 1-6).

Type Tutorial 1 in the Site Name field. Click Next.

The name you type here is solely for your own reference, to help you identify the site in Dreamweaver's Site menu. It won't appear on the Web.

In the next step, you'll tell Dreamweaver whether you plan on building (a) regular Web pages or (b) pages that require a special server for creating the dynamic, database-driven Web sites discussed in Part VI of this book.

The Basic tab of the Site Definition window takes you step by step through the process of setting up a new site. Each stage of the process—Editing Files, Testing Files, and Sharing Files—is clearly labeled. Depending on the type of site you're building, and which Dreamweaver features you plan on using, you'll be taken through a series of simple questions that help you set up your site.

Click "No, I do not want to use a server technology." Click Next.

In this tutorial, you'll be building a basic Web page.

In the next steps, you'll tell Dreamweaver how you want to work on the files in your site and where you store those files. In this example, you'll use the folder you downloaded from this book's Web site (at other times, you'll choose or create a folder of your own).

Click "Edit local copies on my machine."

Understanding why you made this choice takes a bit of explanation.

The most common method of working on the files of a Web site involves having two sets of files: the local site on your hard drive and the remote site on the Web (see the box in Section 1.3).

But there are other ways to work on Web sites. For example, if you work at a company with an in-house Web server, you may want to work directly on the online Web files over the corporate network. In fact, there's a third method: you can even edit your Web pages directly on the Internet.

But the first method is by far the best one. Working directly on the live version of the site—the one anyone with a Web browser can see—exposes your half-finished pages, with their typos and missing pictures, to your audience. It's a much better idea to perfect a page on your own computer, and then, when it's finished, move it to the Web server.

Click the folder icon next to the label, "Where on your computer do you want to store your files?"

The Choose Local Root Folder window opens, so that you can choose a folder on your hard drive that will serve as your local root site folder. This is the folder on your computer where you'll store the HTML documents and graphics, CSS, and other Web files that make up your Web site.

Browse to and select the DWTutorial1 folder.

The Mac and Windows versions of Dreamweaver handle this ritual a bit differently; see Figure 1-7.

If you were starting a Web site from scratch, you could also create a new empty folder at this point. You would then save your Web pages and graphics into this folder as you built your site.

For more on root folders and organizing Web sites, see Part IV of this book. For now, the fact to burn into your brain is that all the files that will constitute your Web site must live in the one, single local root folder while you're working on them.

Click Next.

Now Dreamweaver asks how you want to connect to your remote server—the computer that will dish up the finished Web files to your adoring public.

From the "How do you connect to your remote server?" menu, choose None; click Next.

Dreamweaver can move your files to a Web server automatically, as you'll learn in Chapter 16.

After clicking Next, you see a summary of your settings. If you made a mistake, click Back to return to the appropriate step in the process to make changes.

When it comes to selecting a local root folder, the Windows and Mac versions of Dreamweaver differ slightly.

Top: In Windows, the folder name appears in the Select field at the top of the Choose Local Folder window. Click Select to define it as the local root.

Middle: Mac OS X 10.2 differs only slightly. Highlight the folder in the center column, then click Choose.

Bottom: In Mac OS X 10.3, highlight a folder in the list in the middle of the window, and then click Open to set it as the local root.

Click Done.

After defining the site, Dreamweaver creates a site cache for your Web site. That's a small database (cache) that tracks pages, links, images, and other components of your site. The cache helps Dreamweaver's site-management tools avoid breaking links, warn you when you're about to delete important files, and help you reorganize your site quickly. Since there are hardly any files in the DWTutorial1 folder, you may not even notice this happening—it'll go by in a blink of the eye.

Dreamweaver returns you to the Manage Sites window.

Click Done to close the window.

Defining a site doesn't actually do anything to your computer; it doesn't create a home page or add a folder, for example. It merely prepares Dreamweaver for working on a site.

Dreamweaver lets you define multiple Web sites, a handy feature if you're a Web designer with several clients, or if your company builds and manages more than one site. To define an additional site, choose SiteManage Sites and follow the steps in Section 1.3.1. You can then switch from one site to another using the Site List in the Files panel (see Figure 14-6).

Choose EditPreferences (DreamweaverPreferences on a Mac).

The Preferences dialog box opens (see Figure 1-8).

In the Category list on the left side of the Preferences dialog box, click General. Make sure the last checkbox?Use CSS instead of HTML tags"—is turned on.

This is one of the big changes in Dreamweaver MX 2004. The program offers wider support for Cascading Style Sheets and can use CSS instead of outdated HTML tags to add sophisticated formatting to text, links, and basic properties of a Web page.

Click OK.

The dialog box closes. You're ready to start building a Web site.

Choose FileNew.

Although you may already have a blank document open, you should get to know the New Document dialog box (see Figure 1-9).

The New Document dialog box appears whenever you choose FileNew or press Ctrl+N (-N). It lets you create a whole range of different types of documents including basic Web pages, dynamic pages (see Part VI), style sheets (Chapter 6), and Templates (Chapter 18), to name a few. Furthermore, the categories labeled CSS Style Sheets, Framesets, Page Designs, and Page Design (accessible) include a bunch of ready-made Web page designs.

If you don't want to deal with this window every time you create a new page, click Preferences. In the Preferences dialog box, click the New Document category, and turn off the "Show New Document Dialog on Control-N" checkbox. While you're at it, you can also specify what kind of file you want Dreamweaver to make whenever you press Ctrl+N (-N). For example, if you most commonly create plain HTML files, choose HTML. But if you most often create dynamic pages (like the ASP.NET pages described in Section 21.2.1.2), choose a different type of file—ASP.NET VB, for example. With these settings, pressing Ctrl+N (-N) will instantly create a new blank document. (Choosing File New, however, will still open the New Document window.)

On the General panel, highlight the Basic Page category; in the Basic page list, highlight HTML.

The window should look like Figure 1-9. You'll do one last thing before finally creating your new Web page: To be truly up-to-the-minute with Web building techniques, you'll also use XHTML to build this page. XHTML, further described in Section 0.2.2, is the latest incarnation of HTML. The main Web-standards organization, the World Wide Web Consortium (W3C), recommends it because of its compatibility with future standards and its cleaner, more logical structure. (In other words: Plain old HTML sites will theoretically become technologically obsolete before XHTML sites.)

Turn on the "Make document XHTML compliant" checkbox, and then click Create.

Dreamweaver opens a new, blank, XHTML page. Even though the underlying code for an XHTML page is different in many ways than a plain HTML page, you have nothing to worry about. Dreamweaver manages all that code, so you don't have to.

Choose FileSave.

The Save As dialog box opens.

Always save your pages right away. This habit prevents serious headaches if the power goes out as you finish that beautiful—but unsaved—creation.

Save the page as advertise.html in the DWTutorial1 folder.

Make sure you save this page into the correct folder. In Phase 1, you defined the DWTutorial1 folder as the root of the site—the folder that holds all the pages and files for the site. If you save the page outside of this folder, Dreamweaver will get confused, and its site management features won't work correctly.

Most operating systems let you save files with long names, spaces, and characters like #, $, and &. But some browsers and servers have trouble interpreting anything other than letters and numbers; for example, Netscape 4.x can't "see" any files with spaces in their names. Play it safe: use only letters, numbers, and—if you want a good substitute for a space—the underline or underscore character, like_this (Shift-hyphen). Furthermore, Web servers rely on file extensions like .htm, .html, .gif, and .jpg to know whether a file is a Web page, graphic, or some other type of file. Dreamweaver for Windows automatically adds the extension to your saved document names. But on the Mac, where you can save files without extensions, make sure the file ends in the suffix .html or .htm when you save a Dreamweaver document.

If the document window toolbar isn't already open (see Figure 1-2), choose View ToolbarsDocument to display it.

The toolbar at the top of the document window provides easy access to a variety of tasks you'll perform frequently, such as titling a page, previewing it in a Web browser, and looking at the HTML source code.

In the Title field in the toolbar, select the text "Untitled Document"; type Advertise with the National Exasperater.

The Title field lets you set a page's title—the information that appears in the title bar of a Web browser. The page title is also what shows up as the name of your Web page when someone searches the Web using a search engine like Yahoo or Google.

Try this simple experiment: Go to www.altavista.com and search for Untitled Document. You'll find that the Web is strewn with thousands upon thousands of Web pages without titles, many of which were created with Dreamweaver. That's because when you create a new Web page, Dreamweaver assigns it the not-so-glamorous title "Untitled Document" and all too many people forget to change that dummy text to something more meaningful. Not only does "Untitled Document" look very unprofessional on a Web page, but an untitled page looks terrible in the results list of a search engine.

Click the Page Properties button on the Property inspector or choose ModifyPage Properties.

The Page Properties dialog box opens (see Figure 1-10), allowing you to define the basic attributes of each Web page you create. There are five categories of settings that let you control properties like background color, link colors, and page margins.

From the Page font menu, select "Verdana, Arial, Helvetica, sans-serif."

This sets a basic font (and three backup fonts, in case your visitor's machine lacks Verdana) that Dreamweaver will automatically use for all text on the page. As you'll see later in this tutorial, though, you can always specify a different font for selected text.

Next, you'll set a basic text color for the page.

Click the small black box next to the "Text color" label. From the pop-up color palette, choose "white."

Unless you intervene, all Web page text starts out black in Dreamweaver. But in the next step, you'll set the background of this page to a darker color, so the text needs to be a light color—white, in this case—to be readable. (Here again, you can override this color on a case-by-case basis, as you'll see later in this tutorial.)

The Page Properties dialog box lets you set general properties of a Web page, like the color of text and links. Clicking a color box opens the color selector, where you can choose from the palette or use the eyedropper to sample a color from anywhere in your document window.

Click the small gray box next to the words "Background color." Using the eyedropper cursor, select the blue-gray square pictured in Figure 1-10.

The numbers #669999 should appear at the top of the box. You've just changed the page background from white to bluish-gray.

You can even fill the background of your page with a graphic—to add a subtle pattern for texture, or to put the company logo in the background as a "watermark." Be careful with background images, however. If there's a lot of contrast and detail in your background image, it can easily obscure the rest of the content on the page. To choose a background image, click the Browse button shown in Figure 1-10. A window opens, where you can search for the graphic you want to use. You can also control the placement of this background image—whether it repeats across the entire page, or just along the top or side, and more—using CSS. See Section 6.7.2 for more detail.

If you want to eliminate margins from the edge of the browser window, type 0 into each of the margin boxes.

Most browsers put a little bit of space between the contents of your Web page and the top, left, right, and bottom sides of the browser window. The size of this margin varies from browser to browser.

If you like, you can change this setting to make the browser add more space to the top and left side of the page, or eliminate it altogether. In fact, you can even add a little extra empty space on the right side or bottom of a page. (The right margin control is especially useful for languages that read from right to left, like Hebrew.)

The ability to set all four margins of a page from the Page Properties window is new in MX 2004, made possible by Dreamweaver's use of CSS to control the properties of a page.

For this tutorial, you don't need to set any margins, but keep this discussion in mind when you start building your own pages.

Click the Links category and add the following properties: in the Links color field, type #FFCC00; in the Visited Links field, type #FF9900; in the Rollover links field, type #FF0000; and in the Active Links color field, type #FFFFCC (see Figure 1-11).

These are hexadecimal codes that specify specific Web page colors; more on this notation in Section 1.3.3.

Links come in four varieties: regular, visited, active, and rollover. An active link is one you're clicking at this moment; a visited link is one you've already been to, as noted in a browser's History list. A regular link is a plain old link, unvisited, untouched. And, finally, a rollover link indicates how the link looks when someone moves their mouse over it. You can choose different colors for each of these link states.

You can set many different properties for links using the Links category of the Page Properties window. You can choose a different font and size for links as well as specify colors for four different link states. Finally, you can choose whether (or when) links are underlined. Most browsers automatically underline links, but you can override this behavior with the help of this dialog box and Cascading Style Sheets.

UP TO SPEED Using Dreamweaver's Color Box The innocent-looking gray box on the Property inspector, the Modify Page Properties window, and in various boxes throughout Dreamweaver is called the color box. You can use it to choose a color for the selected Web page element in any of three ways. First, you can click one of the colors on the pop-up rainbow palette that appears when you click the box. Second, you can use the eyedropper cursor that appears when you click the color box. This cursor is "loaded"; you can click any spot on your screen—even outside the dialog box—to select a color, a trick that comes in handy when you want to use a color from a graphic in your document. Mac users can even sample a color from another application (from any visible window, Dreamweaver or not): just move the eyedropper over the color and click. (This click may take you out of Dreamweaver. Just return to Dreamweaver and you'll see that the color you sampled has been applied.) Finally, you can click the Color Picker icon, identified here, to launch the Mac or Windows color-picker dialog box, which lets you choose from among millions of possible colors. If you decide you don't want to add color, or you want to remove a color you've already applied, click the Default Color button on the pop-up color palette. Without a specific color setting, Web browsers will use default colors for the element in question. For instance, text on a Web page is usually black unless you specify otherwise. Next to the color box in any Dreamweaver dialog box is a blank text field. If you know your Web colors, you can type their hex codes into this box, which is sometimes faster and more precise than clicking on the rainbow palette. In a hex code, a Web color is represented by a six-digit code like this: #FF0000. (Hexadecimal notation is a system computers use for counting. In this system, you count like this: 0, 1, 2, 3, 4, 5, 6, 7, 8, 9, A, B, C, D, E, F. The # tells the computer that the following sequence is a series of hexadecimal numbers, in this case three pairs of them.) The best way to learn a color's hex value is to choose the color you want by clicking on it in the palette, and then looking at the code that Dreamweaver writes into the text box next to it. You can choose a different set of rainbow colors (the ones that appear in the palette), too, using the Palette Options menu. You can choose from among five different palettes: Color Cubes, Continuous Tone, Windows OS, Mac OS, and Grayscale. The first two contain the Web-safe color palette (colors that most browsers on most machines will reliably display in the same shades you pick) in different arrangements. The Windows OS and Mac OS palettes display the colors available on those respective operating systems when in 256 color mode. Finally, the grayscale palette offers 256 somber shades of gray; you'll find them useful primarily when building Ingmar Bergman tribute sites. Finally, when you use the eyedropper to sample a color, Dreamweaver uses the nearest Web-safe color—one of only 216 colors. When people surfed the Web with old monitors and old video cards, sticking to Web-safe colors was a good idea. Today, however, most computer screens can show thousands or millions of different colors—many more than are available from the Web-safe palette. In short, consider turning off the Snap to Web Safe option in the Palette Options menu. You'll have a much wider range of colors to choose from—and all of them, these days, are safe.

While it may seem a bit like overkill to have four different colors for links, the regular and visited link colors can provide very useful feedback to Web visitors by indicating which links they've already followed and which remain to be checked out. For its part, the rollover link gives instant feedback, changing color as soon as a visitor moves the mouse over it.

Click OK to close the window and apply these changes to the page.

You return to your document window. If you see an asterisk next to the file name at the top of the document window, Dreamweaver is trying to tell you that you've made changes to the page since you last saved it (see Figure 1-12).

The title of the page appears in the Toolbar and at either the top of the screen (Windows, top) or at the top of the document window (Mac, bottom).

Choose FileSave (or press Ctrl+S [-S]).

Save your work frequently. (This isn't a Web technique as much as a computeralways- crashes-when-you-least-expect-it technique.)

On the Common tab of the Insert bar, select Image from the Images menu (see Figure 1-13).

The buttons on Dreamweaver MX 2004's Insert bar are doing double-duty as menus. Once you select an option from the menu (in this case the Image object), it becomes the button's current setting. If you want to insert the same object again (in this case an image), you don't need to use the menu—just click the button.

Alternatively, choose InsertImage. Either way, the Select Image Source dialog box opens.

Browse to the images folder in the DWTutorial1 folder; double-click the graphics file called banner.gif.

The banner picture appears at the top of the page, as shown in Figure 1-14. A thin border appears around the image, indicating that it's selected. The Property inspector changes to reflect the properties of the image.

When you select an image in the document window, the Property inspector reveals its dimensions. In the top left corner, a small thumbnail image appears, as does the word Image (to let you know an image is selected) and the image's file size (in this case, 8 kb). The other image properties are described in Chapter 5.

In the Alt field in the Property inspector, type The National Exasperater.

An image's Alt property is a text description of the graphic. It's important to add a text label for each graphic on your Web page; two populations will thank you. First, there are the people who deliberately turn off pictures in their Web browsers, in exchange for a dramatic speed-up in the appearance of Web pages. Second, visually impaired people often use software that reads the text of Web pages out loud. In both cases, the Alt label you give each picture is all these visitors will have to go on.

Deselect the image by clicking just to its right, or press the right arrow key.

Unfortunately, clicking anywhere in the empty space underneath the image doesn't always deselect the image (as it did in previous Dreamweaver versions). Keep the arrow keys in mind—they're a great way to deselect a selected page element and move your cursor into place for adding text or more images.

Press Enter to create a new paragraph. Type Ad Sizes and Rates.

Notice that the text is white and uses the Verdana font; these are the exact properties you set up earlier in the Page Properties window. The Property inspector now displays text-formatting options.

From the Format menu in the Property inspector, choose Heading 1 (see Figure 1-15).

The text you just typed becomes big and bold—the default style for Heading 1. This Format pop-up menu offers a number of different paragraph types. Because the text isn't visually bold enough, you'll change its color next.

When you're editing text, the Property inspector offers the relevant formatting controls. You'll notice that both the font and color are already set because of the font properties you chose in the Page Properties window (Section 1.3.3).

Select the text you just typed.

You can do so either by dragging carefully across the entire line or by triple-clicking anywhere inside the line. (Unlike the Format menu, which affects an entire paragraph at a time, most options in the Property inspector, like the one you'll use next, apply only to selected text.)

Click the color box in the Property inspector and select a black color swatch.

Two things happen. First, the color of the text changes to black (it'll actually appear white until you deselect it). Second, a new style name appears in the Style menu on the Property inspector, named Style1 (or Style2, or Style3, depending on whether your independent spirit has led you off into earlier formatting expeditions).

Meanwhile, Dreamweaver has actually created a new CSS style and applied it to this heading. The Style menu lets you apply any styles you (or Dreamweaver) create. You'll learn plenty about CSS styles in Chapter 6.

Click to the right of the heading text to deselect it. Press Enter to create another new paragraph. Type this: The National Exasperater offers three sizes and rates for advertisements.

This text is smaller than the headline above it. When you press Enter or Return at the end of a headline-formatted paragraph, Dreamweaver automatically formats the next line as a paragraph. (Want proof? Look at the Property inspector's Format menu. It says "paragraph.")

Not only is this new text is a bit dull, it also retains the black color of the headline. If you look at the Style menu in the Property inspector, you'll notice that this text is also in Style1, so your next move is to remove this formatting.

From the Property inspector's Style menu, choose None.

You've just removed the style. Now you'll spice up the text, like this:

Highlight the entire sentence you've most recently typed. From the Font menu in the Property inspector, choose "Georgia, Times New Roman, Times, serif."

The sentence is now displayed in another font. (Why is more than one font listed for each choice in the Font menu? Turn to Section 3.3.2 to find out.) In addition, Dreamweaver has created another CSS style (called Style2, or whatever) and listed it in the Style menu on the Property inspector.

Next, you'll want to italicize the name of your publication:

Select the words "National Exasperater," and then click the button labeled I in the top row of the Property inspector.

The I button, of course, means italics. Dreamweaver italicizes your selection.

For added attractiveness, you can now add a horizontal line—a rule, as designers call it—underneath the text you've typed so far:

Click at the end of the last sentence to place the cursor there, and press Enter to create a new paragraph. From the Insert bar menu, choose HTML.

A new set of Object buttons appears on the Insert bar. You'll insert the first object, the Horizontal Rule.

Click the Horizontal Rule button (the first button on the Insert bar).

You can also choose InsertHTMLHorizontal Rule. Either way, Dreamweaver inserts a line across the page. It's highlighted, meaning that the Property inspector is showing its characteristics.

With the horizontal rule still selected, type 700 in the W field of the Property inspector. Press Enter.

The width of a freshly minted horizontal line is 100%—meaning that it spans the entire width of a browser window, no matter how wide the window is. You've just changed your selected line's width to 700 pixels wide.

From the Align menu in the Property inspector, choose Left.

Normally, a horizontal rule is centered in the middle of a page. Now the line is aligned to the left, to match the alignment of the text and graphics on the page.

Next, you'll add a subhead to the page, a graphic, and set of bulleted information points.

Click below the horizontal rule and type Square Button. From the Style menu in the Property inspector, choose None; from the Format menu, choose Heading 2.

You've removed the style that was applied to the previous paragraph, and the text for Square Button (one of the online ad sizes your Web site will be offering) changes. It's now bigger and bolder, though smaller than the Heading 1 paragraph at the top of the page. Now add some additional formatting to this text:

Select the text you just typed; click the Color box in the Property inspector. From the pop-up palette, choose a light yellow color.

The text changes to the color you selected. Dreamweaver adds yet another style (Style3) to the Style menu.

A quick way to select this paragraph is to click the <h2> that appears in the lower left-hand corner of the document window. (This is the tag selector, which lets you quickly and accurately select HTML tags—in this case, the Heading 2 tag).

Click at the end of the line of text; press Enter.

Although the new line is formatted as a "paragraph" and not Heading 2, its still retains the style of the previous paragraph. You don't want that style for this paragraph, so you need to get rid of it.

From the Style menu in the Property inspector, choose None (see Figure 1-16.)

Doing so removes the style from the text, restoring your original page settings white Verdana text.

Now you'll add another image—a sample advertisement—to the page.

On the Common tab of the Insert bar, click the Image button.

Alternatively, choose InsertImage.

The Property inspector's Style menu lists CSS styles, like those created by Dreamweaver in this tutorial or those you'll learn to create in Chapter 3. You can use this menu to apply styles to selected text.

Browse to the images folder in the DWTutorial1 folder; double-click the file called square_ad.gif.

A square ad for the National Exasperater appears. Add Alt text for the image next, before you forget. With the graphic still selected, type Square Ad Sample in the Alt box in the Property inspector and press Enter.

Get in the habit of pressing Enter after typing anything in the Property inspector. That way, you ensure that Dreamweaver won't "forget" to apply the property value, as it sometimes does if you type it and then click somewhere without pressing Enter.

Next, you'll add a bulleted list of specifications for this type of ad.

Click to the right of the image to deselect it. Press the Enter key to create a new paragraph.

A new paragraph appears just below the graphic. Next, you'll transform it into a bulleted list.

Click the Bulleted List button in the Property inspector (see Figure 1-17).

Next, you'll be adding a series of bulleted items that explain the size and cost of a "Square Button" ad in the National Exasperater.

Many of the Property inspector text formatting options are similar to tools you'd find in a word processing program.

Type $100 for one month; hit Enter. Type Dimensions: 125 pixels x 125 pixels and hit Enter. Click the Bulleted List button again to end the list.

You can also click the Outdent button to do the same thing.

You've just added a list with two bulleted items and reset the formatting to a regular paragraph—no indent and no fancy formatting. Next, you'll add another horizontal rule.

Choose InsertHTMLHorizontal Rule.

Alternatively, on the HTML tab of the Insert bar, click the Horizontal Rule button. (For even faster horizontal ruling next time, add this button to the Favorites tab, as described in Section 4.3.)

Dreamweaver inserts a line across the page. This line is highlighted, meaning that it's selected.

Click in the W field of the Property inspector; type 700. From the Align menu in the Property inspector, choose Left.

As you did once before, you just created a horizontal rule of a specified width and aligned against the left edge of the window.

Your Web page in progress should now look like the one shown in Figure 1-18.

The Web page is starting to come together. You've added graphics, text, and horizontal rules, as well as played with some of the text formatting options available in the Property inspector.

Choose FileSave.

Choose FilePreview in BrowserEdit Browser List.

The Preview in Browser preferences window opens (see Figure 1-19).

The Web page is starting to come together. You've added graphics, text, and horizontal rules, and have played with some of the text formatting options available in the Property inspector.

Click the + button.

The Add Browser or Select Browser window opens.

Click the Browse button. Search your hard drive to find the browser application you most frequently use and select it.

Dreamweaver inserts the browser's default name in the Name field of the Add Browser window. If you wish to change its name for display purposes within Dreamweaver, select it and type a new name. (But don't do this before selecting the browser, since Dreamweaver will erase anything you've typed as soon as you do finally select a browser.)

Turn on the Primary Browser box. Click OK.

You've just designated the browser as your primary browser while working in Dreamweaver. You can now preview your pages in this browser with a simple keyboard shortcut: F12.

If you like, you can also choose a secondary browser, which you'll be able to launch by pressing the Ctrl+F12 (-F12) key combination.

Now you're ready to preview your document in a real, bona fide Web browser. Fortunately, Dreamweaver makes it easy:

Press the F12 key (or choose EditPreview in Browser and select a browser from the menu).

The F12 key is the most important keyboard shortcut you'll learn. It opens your Web page in your primary browser, letting you preview your work.

If you're using a Macintosh laptop, you may have to press both F12 and the function (fn) key in the lower-left corner of the keyboard.

The Document toolbar also has a preview button—the globe icon. Click it to open a menu listing all the browsers you've set up in the "Preview in Browser" dialog box (Figure 1-19).

When you're done previewing the page, go back to Dreamweaver.

Do so using your favorite way to switch programs on your computer—by using the Windows taskbar, or the Dock in Mac OS X.

Click below the last horizontal rule in the document window; type Full Banner.

Notice that there's no formatting. Since the text is a heading of the same importance as the "Square Button" paragraph heading above it, it would be nice to make it look the same.

Select Heading 2 from the Format menu on the Property inspector; and select Style3 from the Style menu.

This formats the text as a Heading 2, and also applies the style Dreamweaver created in step 18 in Section 1.3.4.

Now it's time to add another graphic—a sample full banner ad—and a set of bulleted information points, just as you did for the "Square Button" section of the page.

Click at the end of the paragraph and press Enter to create a new paragraph and choose None from the Property inspector's Style menu.

Doing so removes the style you applied a moment ago, creating a clean slate for adding and formatting new text or images.

On the Insert bar, click the Image button (or choose InsertImage).

The Insert Image dialog box appears.

In the DWTutorial1images folder, double-click the file full_banner_ad.gif.

A full banner ad for the National Exasperater appears. Add the Alt text next.

With the image still selected, in the Alt box in the Property inspector, type Full Banner Ad Sample.

Now you need only to add details for this ad.

Click to the right of this image, and hit Enter to create a new paragraph; click the Bulleted List button in the Property inspector.

You've just added a bullet at the beginning of the paragraph.

Type $560 for one month, and then press Enter; type Dimensions: 468 pixels x 60 pixels, and then press Enter.

You've just created two bulleted items.

Click the Bulleted List button again to end the list.

To wrap up, you'll insert another horizontal line beneath your ad rates:

Choose InsertHTMLHorizontal Rule.

Dreamweaver inserts the line; you'll need to make it look like the other lines on the page.

With the horizontal rule still selected, click in the W field of the Property inspector and type 700. From the Align menu in the Property inspector, choose Left.

The line moves to the left edge of the window, just like the other lines you inserted.

Choose FileSave.

You're now ready to add the last elements to this page and finish this tutorial.

Click below the last horizontal rule in the document window; type Half Banner.

Repeat steps 2 through 12 to add and format the final ad size and rates.

You'll use the graphic called half_banner_ad.gif located in the Images folder. Use the text "Half Banner Ad Sample" for the Alt property. The two bulleted items of text should read: "$230 for one month" and "Dimensions: 234 pixels x 60 pixels."

Click below the last horizontal rule on the page; type Contact Information. Choose Heading 1 from the Format menu in the Property inspector, and select Style1 from the Style menu.

You've just created a big, bold heading just like the one at the top of the Web page.

Click to the right of the Heading 1 to deselect it and press the Enter key; choose "None" from the Style menu in the Property inspector.

Type The sales staff at the National Exasperater would be happy to take your money. Contact us and we'll make it so. Call us at 555-768-9090 or email our (don't type a final period).

Web pages can contain email links—a link that opens your visitor's email program, and automatically adds an email address to a new message. Dreamweaver has a built-in function for adding this type of link.

Click the Insert Email Link button in the Insert bar (see Figure 1-13), or choose InsertEmail Link.

The Insert Email Link dialog box opens.

Type Advertising Department in the Text field.

This is the text that will appear on the Web page.

Type adsales@nationalexasperater.com in the E-Mail field, and then click OK.

Notice that "Advertising Department" appears on the page underlined and in yellow. This is the formatting for links on this page. The email address adsales@ nationalexasperater.com, however, is embedded into the link of the page. It may be invisible to your audience, but a Web browser knows it's there.

Click at the end of the line and type a period. Press Enter to create a new paragraph.

A blank line appears. You'll add some text and a link to another Web site.

Type For more information on online advertising, visit the Interactive Advertising Bureau.

Select the words "Interactive Advertising Bureau."

You'll turn these words into a link that, when clicked, will send your visitor to another Web site.

In the Link field in the Property inspector, type www.iab.net/ and press the Enter key.

You've just added an external link. When you preview this page and click that link, you'll be taken to the home page for the Interactive Advertising Bureau.

Click at the end of the line; press Enter and add another 700-pixel horizontal rule to the page.

In other words, repeat steps 10 and 11 above. This line, like the other ones you've added, helps break up the page into distinct sections.

Click below that last line and type Copyright 2004, the National Exasperater.

No page is complete without stamping your legal rights onto it. But that doesn't mean you have to rub it in anyone's face, so you'll make the text a little less noticeable, like this:

Select your copyright-notice text; from the Size menu in the Property inspector, choose 12.

You've just set the text to 12 pixels tall. (See Section 3.3.3 for an explanation of different ways to specify the size of text.) It also creates one last style—Style4. Lastly, you'll add some text and link it to a page already in your site.

Click at the end of the copyright notice and type View our online privacy policy.

Now for the link.

Select the text you just typed. In the Property inspector, click the folder icon that appears to the right of the link field.

The Select File dialog box appears.

Navigate to the DWTutorial1 folder and select the file called privacy.html.

To apply the link, select the file and click OK, or simply double-click the file name. Either way, the Select File box closes, and you return to your finished Web page.

Choose FileSave. Press the F12 key to preview your work in your browser.

Test out the links to make sure they work.